This section is part of the full white-labeling setup for the BrandMentions platform. It allows you to configure how emails are sent so that all notifications fully reflect your own domain and brand identity.
This setup is optional. If you choose not to configure it, the platform will continue to send emails using the default BrandMentions email service.
What is SendGrid?
SendGrid is a cloud-based email delivery service that allows applications to send transactional and notification emails reliably at scale. It provides features such as high deliverability, analytics, domain authentication, and sender reputation management.
By integrating SendGrid, you can:
Send emails from your own domain
Customize the sender name and email address
Keep full control over your email infrastructure
When should I configure this?
You should configure SendGrid if you want:
Emails to appear fully branded (your domain, your sender name)
To avoid emails being sent from BrandMentions’ default domain
If none of the above are important for your use case, you can safely skip this step.
Prerequisites
Before starting, make sure you have:
An active SendGrid account
A verified sender or authenticated domain in SendGrid
Permission to manage DNS records for your domain (recommended)
How to Configure Email Settings
1. Create a SendGrid API Key
Log in to your SendGrid account
Go to Settings → API Keys
Click Create API Key
Choose Restricted Access or Full Access (depending on your security policy)
Copy the generated API key
Keep this key secure. It grants permission to send emails on your behalf.
2. Fill in the Email Settings
In the Email Settings section of the platform, provide the following:
SendGrid API Key
Paste the API key generated in SendGridFrom Email
The email address that emails will be sent from (e.g. notifications@yourdomain.com)From Name
The sender name displayed in recipients’ inboxes (e.g. Your Company Notifications)
Make sure the From Email matches a verified sender or authenticated domain in SendGrid.
Domain Authentication (Recommended)
To improve deliverability and reduce spam filtering, it is strongly recommended to authenticate your domain in SendGrid.
This involves:
Adding DNS records (SPF, DKIM) provided by SendGrid
Verifying the domain inside SendGrid
Refer to SendGrid’s official documentation for step-by-step instructions on domain authentication.
What happens if I don’t configure this step?
If Email Settings are not configured:
Emails will still be sent
The platform’s default email service and sender will be used
No functionality is blocked by skipping this step.
Need More Help?
For advanced configuration, security best practices, and SendGrid-specific features, please consult the official SendGrid documentation.