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What are Spike Notifications?

Updated over 12 months ago

As the name suggests, spike notifications promptly notify you of any significant increase in your usual number of mentions or mentions within specific segments.

Any sudden change in mention volume or social mention reach will be reported as it happens, so you don’t have to worry that you’re missing a single beat about your brand.

The great thing about spike alerts is the immediate notification when the number of mentions suddenly increases. This extra alert will be sent in addition to all the other notifications you may already receive.

Spike alerts can be invaluable for various use cases, including crisis management, campaign engagement tracking, viral content monitoring, and competitor analysis.

  • Crisis management: spike alerts quickly identify and respond to negative online sentiment or potential crises.

  • Campaign engagement: monitor and get updates regarding the success of marketing campaigns and identify sudden drops or spikes in engagement.

  • Viral tracking: Detect when content goes viral and capitalize on the opportunity.

  • Competitor monitoring: stay informed of competitors' activities and identify potential threats or opportunities.

Spike notifications are activated in Alerts by checking the option Get notified when the number of mentions suddenly increases.

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