The Source Filter allows you to selectively view mentions based on where they originate. This is essential for focusing your analysis on specific channels such as news sites, blogs, forums, or social media platforms. By filtering by source, you can better understand your brand’s presence across different parts of the web and tailor your engagement strategies accordingly.
How to Use the Source Filter
Filtering your mentions by source is a straightforward process. The Source Filter is located in the main Mentions Dashboard, typically in the sidebar alongside other filtering options.
Navigate to the Mentions Dashboard
From your project’s main view, go to the Mentions section.Locate the Sources
Find the “Sources” filters in the filtering panel.Select Your Sources
You can choose to include or exclude specific sources depending on your analysis goals. The available sources are categorized for easy selection:
News: Mentions from online news publications.
Blogs: Mentions from blog posts.
Forums: Mentions from online discussion forums.
Web: General mentions from other websites.
Social Media Platforms: Mentions from specific platforms like X (Twitter), Facebook, Instagram, etc.
Tips and Best Practices
Focus your analysis
Use the Source Filter to analyze your brand’s performance on specific channels.
Example: Isolate mentions from news sites to measure your PR campaign effectiveness.Identify key channels
By filtering and observing the volume of mentions from different sources, you can identify which channels are most impactful for your brand’s online visibility.Combine with other filters
For more granular insights, combine the Source Filter with others such as Sentiment, Language, or Reach.
Example: Look for negative mentions on Twitter to monitor potential crises or positive mentions in news outlets to evaluate PR success.
Conclusion: Gain Clarity Across Channels
The Source Filter gives you precise control over where you focus your monitoring and analysis efforts. By segmenting mentions by origin — and combining this with other filters — you can uncover channel-specific insights, identify emerging trends, and fine-tune your engagement strategy across the digital landscape.