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How Do I Use Tags to Organize Mentions?

As your project gathers hundreds or even thousands of mentions, keeping them organized becomes essential for effective analysis and workflow management. BrandMentions provides a flexible tagging system that lets you categorize, label, and organize your mentions in a way that fits your business needs.
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Think of tags as custom folders or labels that help you group related mentions together for easy access later whether for reporting, collaboration, or follow-up actions. This system ensures that your mentions remain structured and easy to navigate, even in large-scale monitoring projects.

How to Use Tags

Tagging mentions is quick and intuitive, and you can do it directly from your Mentions Dashboard.

  1. Select a Mention to Tag
    Locate the mention you want to categorize in your Mentions feed.
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  2. Click the “Tag” Button
    Each mention includes a set of action buttons—click the Tag icon to open the tagging dialog.
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  3. Create or Apply a Tag
    In the tagging dialog, you can:

    • Create a New Tag: Enter a descriptive name that fits your workflow, such as Customer Feedback, Product Ideas, or Urgent Response Needed.

    • Apply an Existing Tag: Choose from previously created tags to categorize mentions consistently.
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  4. Filter by Tag
    After tagging mentions, you can easily organize and review them by using the Tags section in the right sidebar. Clicking on a tag filters your mentions feed to display only those labeled with that specific tag.
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Tips and Best Practices for Organization

  • Use the “Untagged” Filter
    The Untagged filter in the Tags panel helps you find mentions that haven’t been categorized yet. Make it a routine part of your workflow to tag all unorganized mentions.
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  • Automate with PDF Reports
    When adding mentions to reports, use the Add to PDF Report action. This automatically assigns a PDF Mentions tag, making it easy to track which items are included in your exported reports.
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  • Establish a consistent tagging system
    Define clear tagging rules before you begin. A consistent approach ensures that your entire team can use and understand the tags effectively.
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    Common tagging strategies include:
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    • Topic or Theme: Group mentions related to specific campaigns, product lines, or topics.

    • Priority Level: Use tags like High Priority or Urgent to flag mentions requiring immediate attention.

    • Departmental Responsibility: Assign mentions to relevant teams, such as Marketing, Sales, or Support.

    • Sentiment Context: Add nuance to sentiment analysis by tagging Positive mentions as Testimonials or Negative mentions as Product Issues.

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