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How Often Can I Schedule Reports to Be Sent Automatically?

Updated over a month ago

In BrandMentions, you can schedule reports to be sent automatically via email on a recurring basis. This helps you keep teams and clients consistently informed without manually generating PDFs each time.

You can choose between two scheduling frequencies:

  • Weekly

  • Monthly

You can also create multiple scheduled reports with different frequencies and recipients for the same project.

Available scheduling frequencies

Weekly reports

A weekly report sends an update once a week on the day you choose.

Best for:

  • Internal marketing and social media teams

  • Agencies that manage brands actively

  • Monitoring short-term campaigns and launches

  • Catching emerging issues early (negative sentiment spikes, PR risks, etc.)

Use weekly reports when you need a high-frequency, operational view of your brand’s mentions and performance.

Monthly reports

A monthly report sends an update once a month on the date you select.

Best for:

  • Executive and leadership reporting

  • Client retainers and monthly reviews

  • Long-term performance tracking and strategy planning

  • Showing ROI and big-picture trends

Use monthly reports when you want a strategic overview rather than day-to-day details.

How to choose the right frequency

Ask yourself:

  • Who is this report for?

    • Social media managers or campaign owners → usually weekly

    • CEOs, CMOs, or executives → usually monthly

  • What’s the main purpose?

    • Monitoring brand health and reacting quickly → weekly

    • Reviewing overall performance and planning strategy → monthly

  • How fast does your data change?

    • High-volume brands with lots of mentions → weekly insights are valuable

    • Smaller brands or low-volume projects → monthly may be enough

Can I use both weekly and monthly reports?

Yes. You can create multiple scheduled reports for the same project with different:

  • Frequencies (weekly and monthly)

  • Recipients (different teams or clients)

  • Email titles and messages

For example:

  • A weekly report for your internal marketing team

  • A monthly report for your executive leadership or clients

This combination gives you a multi-layered reporting strategy, operational detail every week, plus a high-level summary every month.

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