In BrandMentions, you can schedule reports to be sent automatically via email on a recurring basis. This helps you keep teams and clients consistently informed without manually generating PDFs each time.
You can choose between two scheduling frequencies:
Weekly
Monthly
You can also create multiple scheduled reports with different frequencies and recipients for the same project.
Available scheduling frequencies
Weekly reports
A weekly report sends an update once a week on the day you choose.
Best for:
Internal marketing and social media teams
Agencies that manage brands actively
Monitoring short-term campaigns and launches
Catching emerging issues early (negative sentiment spikes, PR risks, etc.)
Use weekly reports when you need a high-frequency, operational view of your brand’s mentions and performance.
Monthly reports
A monthly report sends an update once a month on the date you select.
Best for:
Executive and leadership reporting
Client retainers and monthly reviews
Long-term performance tracking and strategy planning
Showing ROI and big-picture trends
Use monthly reports when you want a strategic overview rather than day-to-day details.
How to choose the right frequency
Ask yourself:
Who is this report for?
Social media managers or campaign owners → usually weekly
CEOs, CMOs, or executives → usually monthly
What’s the main purpose?
Monitoring brand health and reacting quickly → weekly
Reviewing overall performance and planning strategy → monthly
How fast does your data change?
High-volume brands with lots of mentions → weekly insights are valuable
Smaller brands or low-volume projects → monthly may be enough
Can I use both weekly and monthly reports?
Yes. You can create multiple scheduled reports for the same project with different:
Frequencies (weekly and monthly)
Recipients (different teams or clients)
Email titles and messages
For example:
A weekly report for your internal marketing team
A monthly report for your executive leadership or clients
This combination gives you a multi-layered reporting strategy, operational detail every week, plus a high-level summary every month.

