BrandMentions tracks a lot of metrics for the collected mentions.

Here are some of them:

  • Interactions
  • Reach
  • Impressions
  • Social Shares
  • Likes
  • Comments
  • Social mentions
  • Web Mentions
  • Backlinks
  • Positive/Negative/Neutral mentions
  • The Domain Influence
  • Performance score
  • Top influencers
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